Control any third-party playout products with makalu automation

With more distributed production environments than ever, needing to switch between cloud and on prem playout workflows has become an issue.

The latest addition to the makalu product family is designed to be the most versatile third-party playout control layer available. makalu automation acts as a bridge for any playout workflows; it’s the only layer that can simultaneously control third-party products hosted both in the cloud and on prem.

With its unique versatility, it provides complete control of any master control room environment and an unparalleled combination of operational and economic benefits.

Your challenges

makalu automation has been designed to address the challenges that media organizations face in today’s playout operations:

  • Balancing the requirements to adopt new business processes that help address consumer demand and invest in the latest technologies
  • Needing to spend money and use resources to manage multiple systems for your playout workflows 
  • Hosting and managing multiple technologies across distributed cloud, on-prem and hybrid production environments
  • Dealing with overly complicated workflows that each require individual training 

makalu automation is the first enterprise automation to address all of these issues at once; providing the ability to simultaneously control any third-party playout products regardless of whether they’re in the cloud or on prem.

Core benefits

‘Pay as you grow’ model

makalu automation model provides cost reductions for both CapEx and OpEx.

Reliable and secure

24/7 operations need the best-possible resilience and performance which is built into makalu automation.

Access from anywhere

With collaborative remote work such a key part of today’s media business, users can get access regardless of location.

Simple to use

A single pane of glass design ensures that unnecessarily and overly complex workflows are a thing of the past.

Removes vendor lock-in

Service-based architecture means integrating your workflow more efficiently.

Economic efficiency

makalu automation acts as a bridge between cloud and on-prem, reducing up-front and training costs.

Your bridge to better playout control
Give yourself unparalleled control across any cloud or on-prem environment

Control any playout work

Control any third-party playout products

Bridging the gap

The only control layer for any environment

Cost reduction

Efficiencies for both CapEx and OpEx

Work from anywhere

Remote access for distributed teams

Explore the entire makalu product family

The makalu family is a lineup of products designed to address the numerous challenges faced by media organizations in their playout workflows. Expe­rience how we support your company.

Covering enterprise automation, linear playout, event/pop-up playout, FAST playout and disaster recovery operations, the makalu family deliver compelling content quickly, reliably and at the highest quality on any device.

makalu linear

Create, access and run your channels from anywhere

makalu pop-up

Start, provision and operate channels for a limited time

makalu FAST

Manage and monetize your content easily

makalu disaster recovery

Ensure your business continuity

Deep dives

Blog posts, white papers, user stories, tech insights

How to set up an engaging linear live channel
Why linear TV is still a good way to reach your audience
Explore more
The comeback of linear live TV
Traditional linear channels: Cloud broadcasting enables traditional linear channels
What do I need to build a company branded TV channel
Create a company TV channel for brand channel: We tell you what you need!
Explore more
Use makalu cloud playout for your broadcast disaster recovery strategy
Use makalu Cloud Playout for broadcast and media disaster recovery strategy
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