Free your content with cloud playout

As the media business becomes ever more complicated and challenging, broadcasters have to choose a technology to adapt to these changes. Cloud playout is a promising solution as it comes with simplicity: It allows you to easily spin up TV channels in the cloud, configure them and start distributing content within a few minutes – and scale infrastructure down again when needed.

With makalu, you can launch new channels to deliver traditional and OTT content more efficiently without much investment. Both shelved content and live feeds can be compiled and scheduled for linear live, pop-up and FAST channel distribution, allowing you to monetize you content both through 24/7 linear channels and targeted linear delivery.

makalu cloud playout software is based on a manufacturer-independent, service-oriented architecture to achieve a maximum level of flexibility and scalability. It features fully IP-based workflows for multiscreen delivery including MPEG-TS, SMPTE ST 2110, OTT, IPTV and SDI.

Benefit from a channel-in-a-box system with an end-to-end signal workflow that covers media tasks along the entire media supply chain – from ingest to distribution – like ingest, storage, media management, transcoding, graphics, planning, playout and streaming.

With its transparent SaaS model and predictable TCO, makalu can significantly reduce the costs associated with traditional playout systems, including hardware, software licenses and maintenance.